Flavor Trends, Strategies and Solutions for Menu Development

 

 

 

By Flavor & The Menu
May 6, 2021

Share on Facebook  Share on X (Twitter)  Share on Pinterest  Share on LinkedIn  Share thru Email  

 

Adam Gertler

Adam Gertler

If a visitor to the U.S. asked to try one dish that represented modern American food, the Thai Fighter—a beloved handheld with a bold mash-up of authentic global flavors—would serve as a worthy ambassador. Another creative build from Dog Haus, a gourmet hot dog, sausage and burger concept, the Thai Fighter features a flavorful Thai currywurst topped with wild arugula, pickled jalapeños and spicy basil aïoli, served on a trio of grilled King’s Hawaiian rolls (unseparated) to form a sausage-length “bun.” The currywurst packs a punch, thanks to a blend of Thai chiles, Thai lime leaves, red curry paste and fish sauce.

“The ingredients are authentic to Thai cuisine, even though the sausage is made in a more European style. The Thai Fighter has a rabid fan base,” says Adam Gertler, who goes by the Dog Haus moniker of “Würstmacher” and is Culinary Director while also serving as a franchise operator of Dog Haus Innovation Kitchen, a virtual restaurant in Los Angeles.

About The Author

mm

Leigh Kunkel is a freelance journalist with more than a decade of restaurant industry experience as a server, bartender and sommelier. She has written about restaurant operations for B2B publications, as well as foodservice brands, including Beam Suntory and Dawn Foods. She specializes in covering flavor, ingredient and cuisine trends. Leigh has also covered the food and beverage world for a wide range of consumer outlets such as The New York Times, Eater and Vinepair.