Chefs across the country raised their hands and said, “Yes, please!” when offered free samples of Bel Group’s three new foodservice products: Boursin® Dairy-Free Garlic & Herbs Cheese Spread Alternative; Boursin Professional Frozen Gournay Cheese Cubes; and a new foodservice sized tub of this beloved brand. (If you’re a foodservice professional and want free samples, go here!)
With roots in Normandy, France, chefs have long relied on Boursin’s fresh, herbaceous cheese that delivers a signature punch of savory flavor. And while there are many imitators, there is only one true Boursin Gournay cheese. These three new products provide today’s professional kitchens with convenience and versatility—while keeping that flavor story front and center.
QUICK TAKES FROM CHEFS
Here are ideas to inspire from three participating chefs, who demonstrate how Boursin’s new products help them build signature items with ease.
WILLIAM EUDY, CORPORATE EXECUTIVE CHEF, FOCUS BRANDS INTERNATIONAL
STAR DISH:
Boursin Truly Vegan Burger
Made with… Boursin Dairy-Free Garlic & Herbs Cheese Spread Alternative
“I really like the Boursin Dairy-Free product. It was not the average dairy-free cheese—it had great texture and really delivered on the garlic and herb flavors that you expect from Boursin. I really like the way it spreads, melts and generally behaves like a real cheese. The Boursin Dairy-Free Cheese Spread has endless applications.”
Product Highlights:
Boursin® Dairy-Free Garlic & Herbs Cheese Spread Alternative — a creamy and delicious plant-based product ideal for spreads, dips, sauces and more. Boursin teamed up with market leader Follow Your Heart® to deliver a truly indulgent and versatile product.
DANIEL CAMP, SR. DIRECTOR OF CULINARY, F&B, ON THE BORDER
STAR DISH
Brisket Mac and Cheese with Boursin
Made with… Boursin® Professional Gournay Cheese Garlic & Fine Herbs, 2.2lb tub
“I have always been a big fan of Boursin—it is so versatile and really elevates anything it is added to. In this application, Boursin, with its buttery, dairy notes, pairs well with the richness of the other cheeses, as well as the brisket. The garlic and herbs in the Boursin provide pops of flavor that highlight the other ingredients. The flavors also help cut through the sweetness of the honey-chipotle barbecue sauce to create a balanced flavor profile.”
Product Highlights:
Boursin® Professional Gournay Cheese Garlic & Fine Herbs, 2.2lb tub — the classic flavor of Boursin’s original recipe now available in foodservice sizing with resealable packaging.
ASHFER BIJU, EXECUTIVE CHEF, PERRINE NYC, THE PIERRE, A TAJ HOTEL, NEW YORK
STAR DISH
Baby Tomatoes & Baby Kale Salad with Boursin and Fresh Herb Pesto
Made with… Boursin® Professional Frozen Gournay Cheese Cubes, Garlic & Fine Herbs
“The quality and convenience have always been a reason why we have turned to Boursin as a go-to ingredient as a spread or to make a dip. In 2020 and post-Covid, when clients were increasingly seeking out comfort food, a recognizable brand name was a great solution to give that much needed familiarity in both room service and limited-service operations that we were running—with limited manpower, of course. The IQF Cheese Cubes took the convenience to another level, making it super easy to add Boursin to salads, roasted vegetables and as a topping on bread.”
Product Highlights:
Boursin® Professional Frozen Gournay Cheese Cubes, Garlic & Fine Herbs — at 3 grams each, they’re ideally portioned for quick hits of that iconic Boursin flavor and creamy texture wherever you need it.
To find out more about these three new products in the Boursin family and request samples, visit belbrandsfoodservice.com/contact-us