Flavor Trends, Strategies and Solutions for Menu Development

Sesame-Crusted Korean Short Ribs

KYU | Locations in New York, Las Vegas and Miami

Sesame-Crusted Korean Short Ribs

KYU | Locations in New York, Las Vegas and Miami

By Mike Kostyo
July 19, 2024

By Mike Kostyo
July 19, 2024

Chris Arellanes

As consumers continue to seek out Asian barbecue’s craveable flavors, like those found in sweet and sticky char siu and tender Korean galbi, they’re helping to fuel the expansion of concepts like KYU, which features a range of Asian-inspired dishes based around yakiniku, the Japanese discipline of wood-fired cooking.

The Beef Short Ribs, in particular, were an immediate success when added to the menu, says Chris Arellanes, executive chef. Marinated for 24 hours in a “secret” blend of Korean chile paste, sesame oil and spices, the ribs are crusted with KYU’s house beef spice and then slow-smoked for 8-10 hours, with the team frequently applying a spray of sake and apple juice to further develop the crust and keep the meat moist. “The flavor of the short ribs is unique due to the layering of flavors and use of proper barbecue techniques,” says Arellanes. “All the components of the cooking process play important roles.” The meat is served with lettuce, pickled vegetables and housemade sauces to allow guests to create their own lettuce wraps, leading to what “has easily become one of the highest sellers at all of our locations,” he says.

Read more Best of Flavor 2024

About the Author

mmMike Kostyo is the VP of Menu Matters. Mike has been a recurring guest on Fusion TV’s “The A.V. Club” show; has been featured on NBC News, CBS Radio and Gimlet Media’s “Why We Eat What We Eat” podcast; is regularly featured in newspapers and magazines; speaks at numerous conferences across the country; and was a judge on Food Network’s “Eating America.” For nearly 11 years, Mike was an associate director and trends expert at one of the industry's largest research firms. He has a master's in Gastronomy from Boston University, plus certificates in the culinary arts, baking arts, wine and artisan cheese production. [email protected]

About The Author

Mike Kostyo

Mike Kostyo is the VP of Menu Matters. Mike has been a recurring guest on Fusion TV’s “The A.V. Club” show; has been featured on NBC News, CBS Radio and Gimlet Media’s “Why We Eat What We Eat” podcast; is regularly featured in newspapers and magazines; speaks at numerous conferences across the country; and was a judge on Food Network’s “Eating America.” For nearly 11 years, Mike was an associate director and trends expert at one of the industry's largest research firms. He has a master's in Gastronomy from Boston University, plus certificates in the culinary arts, baking arts, wine and artisan cheese production. [email protected]